SIC Dominates at 2014 M2O
Sunday, July 27, 2014 was the 18th Annual Molokai 2 Oahu Paddle Board World Championships. The conditions were extremely challenging for the field of more than 200 competitors in the stretch of water between Molokai and Oahu known as the “Channel of Bones.” After 32 miles of paddling, it was an SIC Bullet 17 that came across the line first, with the time of 4:08:08. This broke the current record set on the exact same Bullet 17 three years prior.
“It is very flattering that the best paddlers in the world leave their sponsors’ boards to paddle SIC boards for all the open ocean and downwind races,” said Braly Joy, SIC Director of Marketing. “To be at the pule’ (Hawaiian Prayer) in the morning of a race like M2O and see that almost every competitor is on an SIC board at the most prestigious paddle event in the world, is something that all of us at SIC are all very proud of.”
Along with the Bullet 17 setting the new world record, all but two of the top 10 men were on Bullet 17’s. It was not just the men that were ahead of all the competition. All of the top finishing women were paddling on SIC Bullets, including Sonni Hönscheid, Jenny Kalmbach and Penelope Strickland who finished first, second and third, respectively. The rest of the top 10 finishing women were also on SIC boards.
SIC is a division of FLOW SPORTS, Inc. headquartered in San Clemente CA. FLOW Sports Inc. acquired SIC in July of 2012 and is now distributing the brand globally.