Werner Paddles Launches New Website
The Werner Paddles story is a unique one, family owned, handcrafted in Sultan, Wash., a pursuit of performance born from and carried on from a love for paddling. Today we are honored to better tell this story and showcase our paddle line with our latest website.
The primary goal of the site was to create an online catalog, rich with inspiring imagery and more appealing with brighter colors and graphics. Next up was to better tell our history—one that started in 1945 and forged the designs, fit options and in turn performance of our paddles today.
It has long been our goal to support our loyal dealer network. Not only have we stayed away from direct sales in this new site, we are confident that paddlers will be able educate themselves more easily and in turn increase traffic to dealers doors. It is truly a win, win.