August 15, 2011 //

Irvine, Calif. (August 12, 2011) - O’Neill, the original surf, snow and youth lifestyle brand, is proud to congratulate its own Rob Rojas for his impressive performance at today’s O’Neill SEA Paddle NYC, claiming first place overall with a lightning-quick time of 3 hours and 56 minutes. The win marks Rob’s 20th professional victory of his four-year racing career, and fourth as a member of O’Neill’s athlete roster.

more...
August 12, 2011 //

In an effort to bring the finest awards production possible to the sport of standup paddling, SUP magazine announced today it’s teamed with Santa Barbara-based adventure brand Teva(r) to host the inaugural SUP Awards at the Casino San Clemente in San Clemente, Calif., Thursday evening, September 22, 2011.

more...
August 11, 2011 //

O’Neill Clothing, the original surf, snow and youth lifestyle brand, is bringing the popular global sport of stand-up paddle (SUP) racing back to the world’s most famous city on August 12th for the O’Neill SEA Paddle NYC.

more...
August 5, 2011 //

If you’ve picked up a surfboard in the last 30 years, it either has Ron House’s name on it, or his influence in it. An icon in the surf industry, House was at the forefront of the shortboard movement with his designs in the late 1960s and continued to innovate during shaping residencies in Hawaii, and his current home in San Clemente, California.

more...
August 4, 2011 //

When most people think of New Hampshire, the first thing that comes to mind is the state’s nutjob-rebel license plate motto, “Live Free or Die.” Either that, or rock.

more...
August 2, 2011 //

Noa Ginella defines standup’s future Noa James Kaleo’okekai Ginella translates roughly to ‘the voice of the sea.’ But this quietly confident 16-year-old Hawaiian doesn’t have to say much to prove his ability in the water.

more...
August 2, 2011 //

Jamie Mitchell isn’t like the rest of us. He’s got both the endurance and adrenaline side of ocean sports dialed. Tow him into a monster wave? No worries. Paddle in at Waimea? He’s an Eddie alternate. Battle of the Paddle Winner? 2009, Dana Point. The Molokai Channel, one of the toughest races in all of […]

more...
July 26, 2011 //

(Encinitas, CA) – Boardworks has announced that Dana Point, California based Infinity Surfboards will be joining the Boardwork’s roster, with first shipments arriving for Spring 2012. Infinity co- owner David Boehne noted, “We are very excited about our new partnership with Boardworks. It will open greater distribution and visibility for our brand. We are stoked […]

more...
July 25, 2011 //

Look up “gnarly” in the dictionary and you may find the name Alex Linnell. Linnell, a 21-year-old Minnesotan, is the first person to attempt standup paddling the entire length of the Mississippi River.

more...
July 22, 2011 //

In the last three years, standup paddling has swept through surfing and paddlesports like a grassfire, invigorating retailers and participants alike.
And if you talk to any SUP industry insider, you’ll inevitably hear them say this: “Standup is the fastest growing sport in the world.”

more...