Badfish — original shapers of SUP river adventures — is pleased to announce the reveal of their new website! As a 100% independently owned company, Badfish is staying true to their brand story of which they've been shaping since 2010. Through quality imagery and storytelling their site remains brand-centric. But their new simplistic design makes learning about and purchasing their products effortless.

Each board design comes with a story, as you'll see below, Badfish has created fun and inspiring videos to go with each product. Their mission is for you to create your own story, your own adventure, with their designs. Each board will be the vehicle of your own experience and they invite you to share with them how Badfish has helped you shape your own adventure.

Boards are not yet available for sale but will be very soon! Sign up for our newsletter and be the first to know when they arrive.


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