Dana Point, CA – Kokua Trading Co is excited to officially welcome World Champion and the Queen of SUP Candice Appleby to the Kokua team. With countless accomplishments and a genuine spirit of aloha that precedes her, it's easy to see why many refer to Candice as the "GOAT" (greatest of all time). Here at Kokua Trading Co. we are humbled and honored to partner with such a talented and well-respected athlete.

Kokua Founder, Bob Gauthier (aka Kokua Bob), had this to say about signing Candice to the Kokua team, "It was a "no brainer", who better to bring on board than a true champion of all things Kokua. I have seen Candice through the years, with not only the heart of a champion, but a heart for other people over herself, and true spirit of Aloha and Kokua through all that she does and gives back."

"I'm so excited to be working with Kokua Trading Company. This brand has such a positive message of spreading aloha through genuine actions of love and kindness.  It's more than a brand; it's a lifestyle, and one that I strive to live up to everyday. I'm so grateful for their support and really excited to share their message of Kokua to the world," says Appleby about her new partnership.

Last month Candice joined Kokua TV at the 23rd Annual Hanohano Huki Ocean Challenge.  Check out the video above for all the action.

About Kokua Trading Co.

Kokua is a Hawaiian word that translates as extending loving, sacrificial help to others for their benefit, not for personal gain. Simply put, Aloha in Action. Kokua Trading Co. embodies the essence of the Hawaiian Islands, it's people and culture as we provide cool apparel and accessories for adventure, travel, sport, beach days and chillin' at home. At Kokua Trading Company, our mission is to spread "aloha in action" by doing things in love and inspiring others to do the same.

Please visit us online at kokuatrading.com or on Instagram @kokuatradingco