Rainbow Sandals Pulls BOP Sponsorship
In one of the more disheartening announcements in recent memory, Jay Longley of Rainbow Sandals and Gerry Lopez released a joint press release today announcing they will not be organizing one of the most iconic events in the sport’s history, the Rainbow Sandals Gerry Lopez Battle of the Paddle, for 2015.
The Battle had recently moved to Salt Creek from Doheny State Beach after troubles with the California State Parks (Salt Creek is on county land). Rumors had been circulating that this could happen. SUP magazine will have more info as it becomes available. Below is the press release in full:
To the SUP & Paddleboard Community,
After nine amazing Battle of the Paddle events in California and Hawaii we are saddened to announce that the Rainbow Sandals will not be hosting the event for 2015.
The BOP has enjoyed incredible growth since it’s inception, however, the economics of producing the event have become overwhelming and unsustainable for Rainbow Sandals, Inc.
Please know that the BOP has been an amazing journey and experience for everyone involved.
We thank all past competitors, sponsors and exhibitors for the tremendous support and participation. In addition, we want to acknowledge all local permitting agencies and safety personnel for allowing us to have such an event and making it safe for everyone to compete.
And lastly, we want to express genuine gratitude to all volunteers and event staff for your generous service and effort making the BOP one of the greatest water sporting events ever.
We sincerely appreciate everyone’s love and support in this great endeavor and look forward to seeing you out on the water soon.
Jay “Sparky” Longley and Gerry Lopez