(SAN CLEMENTE, CA) — Rogue Stand Up Paddleboards (SUP) announced today it has signed on as the official board sponsor of the Molokai 2 Oahu Paddleboard World Championship (M2O) race to be held July 31, 2011. The 32-mile race across the Ka'iwi Channel between the Hawaiian Islands of Molokai and Oahu is considered the most challenging paddleboard race in the world. Over 300 of the world's best paddleboarders will compete in the M2O race, which will name the world champion of paddleboarding, both in prone and stand up paddleboarding.

"We are really excited about our involvement with the Molokai 2 Oahu Race. We are honored to be aligned with an event that not only features the best waterman/waterwoman in the sport but with the celebration of the 15th annual race, we are thrilled to be a part of the event's rich history and international draw/recognition. Rogue Stand Up Paddleboards are known for high performance and stability in choppy waters so the M2O Race is a perfect opportunity for us to demonstrate how well our boards perform in the treacherous, shark infested waters of the Ka'iwi Channel," said Rick Karr, Founder and President, Rogue SUP.

"Over the past few years Rogue SUP has stood out among paddleboard manufacturers. With its superior boards and support of athletes and events around the world, Rogue has quickly demonstrated its commitment to the sport of SUP and risen to the top of the industry. We are thrilled to be working Rogue SUP this year on the M2O Race and look forward to many more years as partners in one of the fastest growing water sports in the world," said Mike Takahashi, M2O Race Founder.

About the Molokai-2-Oahu Paddleboard World Championships
Celebrating its 15th anniversary on Sunday, July 31, 2011, the Molokai-2-Oahu Paddleboard World Championships, presented by Kona Brewing Co. is recognized as the one of the world’s most challenging tests for endurance and courage. Covering 32 miles of open ocean, over 250 competitors will cross the Ka’iwi (kah-ee-vee) Channel, from the North Shore of Molokai to the South Shore of Oahu, under their own power on traditional paddleboards or stand up paddleboards (SUP). The Ka’iwi Channel or Molokai Channel is also known as the Channel of Bones for its centuries old reputation as one of the most treacherous bodies of water, having claimed the lives of many, including ancient canoe fleets and modern-day fisherman and watermen. The channel is 26 miles wide at its narrowest points and separates the islands of Molokai and Oahu. Its maximum depth is 701 meters or 2,300 feet.

About Rogue SUP
Founded in 2008, Rogue Stand Up Paddleboards is focused on the design, development and production of quality stand up paddleboard products for surfing, flatwater racing, cruising and rivers. Rogue SUP offers a wide range of paddleboards for beginners to experts, as well as an extensive line developed especially for women. Rogue SUP currently distributes its products throughout the U.S., Canada, France, Scandinavia, Brazil and Turkey. For more information on Rogue SUP visit: Roguesup.com