BIC Sport, world leader in watersports, is excited to announce its partnership with standup paddle (SUP) fitness pioneer Nikki Gregg. Nikki is a fixture in the SUP industry, well known for her pioneering work developing one of the first SUP Fitness programs, as well as her expertise in whitewater and racing.

Gregg has over 14 years of experience as a professional in the fitness industry, which helped her create a unique and highly-effective fitness program based around standup paddling. "SUP is an incredible sport with such a wide variety of disciplines," says Gregg. "And the best thing about it is anyone can do it and it's a really fun way to get in shape."

"We're very excited to have Nikki joining the BIC Sport family," says Jimmy Blakeney, BIC Sport Product & Marketing Manager. "She's a terrific ambassador for the sport, an incredible athlete and also very capable of providing insightful input for our product development team."

"BIC Sport is a unique watersports brand", explains Gregg, "They've been around for over 30 years and they manufacture their products in France in an eco-friendly, sustainable way. The designs are great, and their unique technology makes the boards both durable and lightweight, at a price that makes the sport I love accessible to so many people."

Nikki will be traveling around the United States, as well as internationally, helping both new and experienced standup paddlers have more fun and fitness on the water.
To catch up with Nikki,

For more info, visit:
Or, contact Jimmy Blakeney:, 401.572.7989